Once a financial trade credit has been established, the client can use their financial trade credits for the following media

• Television - National Network and Local Spot, National and Local Cable and Syndication

• Radio - Network, Spot, Syndication

• Magazines - National, Regional, Local

• Out-of-Home - Outdoor, Transit, and Place-Based Media

• Digital Media - Websites, Video, Text Messaging, Mobile, Social Networking, Banner, E-Mail, other Online Properties

• Nontraditional Media - Guerilla Marketing, Event Marketing, Branded Entertainment, and Infomercial TV Programs

• Ethnic Media - Hispanic, African-American

• Closed-Captioning Sponsorships - 10-second TV commercials on high-rated network programs

• Products and Services - Depending on the specific needs of the client, financial trade credits could be used for travel (air, hotel, rental car), business products (computers, shipping), telecommunications (wireless, broadband), electronic equipment, automobiles, etc.