eworld asset trading follows strict corporate business trade governances and industry accounting guidelines as set forth by the following associations and regulatory bodies:

Association of National Advertisers (ANA)

The Association of National Advertisers (ANA) leads the marketing community by providing its members insights, collaboration and advocacy.  ANA membership includes 400 companies with 9,000 brands that collectively spend over $100 billion in marketing communications and advertising.  The ANA strives to communicate marketing best practices, lead industry initiatives, influence industry practices, manage industry affairs, and advance, promote and protect all advertisers and marketers.  http://www.ana.net

American Association of Advertising Agencies (AAAA)

Founded in 1917, the American Association of Advertising Agencies (AAAA) is the national trade association representing advertising agencies in the United States and offers its members a broad range of corporate services, expertise and information about the advertising agency business sector.  Its members produce approximately 80 percent of the total advertising volume placed by agencies nationwide and although virtually all large, multinational agencies are AAAA members, more than 60 percent of its membership bills below $10 million per year.

Corporate Trade has been gaining momentum over the last decade as more reputable companies set up shop and try to dispel some of the past stigma associated with barter.  Thus, a sensible approach to corporate trade media can play an important role in the marketing and media activities of some clients.  When appropriate, a recommendation from the agency to include corporate trade in the marketing plan can be an effective way to solidify client relationships, create opportunities for the client, and to generate new business. http://www.aaaa.org

American Institute of Public Accountants (AICPA)

Committed to member service and the public interest, the American Institute of Certified Public Accountants (AICPA) and its predecessor organizations have served the accounting profession since 1887.  http://www.aicpa.org

The Financial Accounting Standards Board (FASB)

The Financial Accounting Standards Board is a not-for-profit organization whose primary purpose is to develop generally accepted accounting principles (GAAP) within the United States.  The FASB has been designated by the Securities and Exchange Commission (SEC) as responsible for setting significant accounting standards for public companies in the U.S. and acts in the public's interest.  Its duty is; "To establish and improve standards of financial accounting and reporting for the guidance and education of the public, including issuers, auditors, and users of financial information."  FASB specifically addressed the accounting of barter transactions in 1993 with Emergency Issues Task Force (EITF) Abstract 93-11.  http://www.fasb.org/st/

International Reciprocal Trade Association (IRTA)

The International Reciprocal Trade Association (IRTA) is a nonprofit organization consisting of companies committed to promoting just and equitable standards of reciprocal trade and to raising the value of reciprocal trade to businesses and communities worldwide by educating, self-regulating and leading by example.  http://www.irta.com